Saturday 14 December 2013

KAYLENE: Guess who was spotted wearing a KAYLENE dress!

Yes, many of you will know by now that we have been so blessed to be sponsoring Michelle Tay aka YiDaLi rather constantly for the past year. Mediacorp and Michelle has been very kind to us. They have always remembered us whenever they needed clothes sponsorship. :)

I was preparing to go to work when I saw this on my telly. Although this is not the first time I see KAYLENE clothes on TV, this one felt special. Maybe because she looked really cute in this pretty piece. (this was the dress version. the long-top version is currently on sale in shop)


Meanwhile, the new stocks has arrived! Remember girls! The new stocks will come almost every other week now and hence you just need to pop by to shop whenever you are in the area to check them out!

Its really late now and I need to go airport early tomorrow... Have a fab weekend and yes, Kayde is back, and ready to go!


Love,
K

Friday 13 December 2013

Blog: I will remember

The eventful day, the rain, the whispers and that lane, 
I remembered all these beautiful memories that had turned into a pain.
That sweet smile of yours, was really pretty, it was sincere and full of love, 
No judgement at all, no sinister thought.
That little hand you had was warm to hold
But as days gone by, the hands got a little cold, 
I still held it firm as I remember how fearful you were,
We just kept whispering to you, ' it will be fine, go well' but you were not satisfied. 
You knew you could do better and you hung on to the very last. 
And gave a timely departure and a beautiful arrival for another.
That is extremely kind and very endearing from the bottom of my heart
Many asked if I have any regrets, did I have?
I calmly replied that I have done my best. 
Never knew that your name could sound so beautiful, only last night he told me so. 
I will remember it for it belonged to you.
Have a good rest, Ya Feng. You had been an inspiration to me and my soul.

Monday 9 December 2013

Sneaks for this week


Hi all,
Been busy these few days with my grandmother in law's wake and everything has been a mess and blurry. The good news was that stocks arrived as scheduled and more will be arriving almost every week. Because of the slight hiccup, we were unable to do a proper photoshoot. We sincerely apologise for that and once we settle down and get back into our daily routine. 

Here are some sneaks of the new stocks for this week! Excited much and love the cut and comfort! Remember! These are stocks specially ordered for this festive season so pop by to shop soonest to grab all the pretty pieces!

Love
K






Friday 29 November 2013

Updates on what is going on.... and some queries answered

Olla! Its been a crazy 2 weeks for myself and the team as we had been blessed with media coverage, loaning of clothes from media and just preparing items for the media people took us quite a bit of time! It was definitely exciting working with them and I always get very emotional whenever I see the artistes gets to be donned up nicely. With the media loans (clothes) and filming over, we zoomed straight into getting busy with the festive season and has been frantically preparing new goodies for you. If you have been a fan of KAYLENE you should be by now realise that....

1) We recently introduced Kaylene.Jewelry! Many people asked about the jewelry range and why I decided to work on it. The reason is actually very simple. Being trained as a fine jewellery designer (top 3 student too eh? heh heh) I naturally missed those gemstones and their beauty. It was a straight 'Yes' when my sister Gen decided to embark on this journey with me. It was the most natural business expansion for KAYLENE especially when I have so much love for jewelry. We are starting slow, now only bringing in 925 silver with semi precious stones as well as 14K gold plated findings as well. The journey so far is really good! The customers love our pieces and we have been receiving really cool feedbacks too!A couple of sneaks for you





2) We have recently pumped up more exclusive pieces for you! As the demand for plus size clothing has changed drastically since 2007, it was extremely important for KAYLENE to make sure we are ahead of time and fashion and make sure that the girls gets the best for every dollar spent in the shop. We have firmed up a few reliable factorys and suppliers who are willing to work with us and give us exclusive pieces. Workmanship has greatly imporoved as KAYLENE main objective was to change more mindsets into getting good quality pieces so that you can keep for years. We have been fortunate so far and of course hiccups happens here and there. The hurdles seems to be higher to jump over than ever and the current seem to be going against us stronger. We still make sure we pace ourselves at a steady rate so that we will not disappoint you girls. We believe you girls will understand where KAYLENE is heading towards and ultimately is to the benefit for you all...

3) KAYLENE LUXE has finally arrived! 5 years ago, shortly after Lavender Closet was set up, we did our first LUXE range. Then, it was called the Lavender Luxe range and many girls loved the idea of owning equisite pieces. They do not like the idea of 'clashing' with others and they love the idea that plus size girls deserves to be beautiful too. Since then, we have rebranded ourselves as KAYLENE and evolved a hell lot (I have customers who ca vouch for that!)






KAYLENE LUXE is definitely a level up for any indie designer to ask for. First of all, the materials we use are imported from Hong Kong, Japan as well as Singapore. Material chosen are the best we can find and some are hard to get. The fabric suppliers has been extremely kind to us and they offer us very unique fabric with interesting textures. As for production wise, we have nothing else but full of praises. The factory not only does for KAYLENE, they also had a history working for Metro, Converse, Lacquar, GG<5, Hansel and many many more. There are some top notch local designers ( I really mean top notch that REPRESENTS Singapore) that worked with them before as well but I am unable to mention them. :) So you see, with the two 'creme de la creme' (fabric selection and production) combination, it is only natural that LUXE will be produced. I had been very grateful for customers feedback to me that they love the LUXE range so much till they only will purchase from this exclusive range. I also have recevied feedbacks that they are very happy to know that they now own local designer pieces and are proud to attend the high society events. I am truly blessed and thank God that all the fear and stress (seeds) I have sown, has now blossomed into something so beautiful. Yes, LUXE range will cost a little more dear but once you touch and look at the workmanship, you will understand the choice you made in investing the piece is right. It is really like spending that 4 digit for your bag as an investment piece, a piece you can use for a long time and a piece that reminds yourself that you deserve the every single cent spent on the item you are carrying.

From the way I forecast (so far has been accurate) more and more will want to share the 'plus size pie' like what one of our fan Beatrice from our Facebook has mentioned ( we would like to take this time to apologise to her as we had to remove one of her post to protect our customers privacy). We are aware that many plus size indie shops will pop up and that the market will be fiercer than before. Hence our decision to level up on our quality and designs is to ensure that we will constantly be ahead and not to disappoint our loyal customers. 

Okay! Hope you girls have a better understanding on KAYLENE! Should you have more questions on KAYLENE, you can always private message us or drop us an email at kayde@kayleneonline.com or wadsap us at 94777028! We will try our best to reply all your queries!

Have a great weekend!

Love
K

Plus Mannequin: Black Friday and Cyber Monday!







Yeap, you saw it right! The Plus Mannequin is having Black Friday and Cyber Monday SALES!!!! Our Black Friday and Cyber Monday sale* starts tonight at midnight. Enjoy 20% off your total (yes, including sale items!) by entering 'BFCM2013' at checkout  

* Terms and Conditions Apply

1) Coupon code cannot be used with other promotion codes.
2) Customers who would like to use their cash vouchers during this period, kindly paste your voucher code in the order comment box and pay the difference, if any, via bank transfer. Vouchers are not refundable in whole or in part.
2) Sale items are non- exchangeable/returnable.


Enjoy this fabulous great deals, only at Plus Mannequin!

Love
K

Wednesday 20 November 2013

Blog: My 25 mins make up routine

disclaimer:

1) I AM NOT A MAKE UP ARTIST, I AM NOT A PROFESSIONAL. SOME MAKE UP ARTISTS WILL PROLLY STRANGLE ME FOR NOT DOING THE STEP BY STEP REGIME. I CANNOT CARE LESS SIMPLY BECAUSE....

2) I AM REALLY LAZY AND IF YOU WERE MY NEIGHBOUR AT MY MAMA'S HOUSE, YOU WILL CONSTANTLY HEAR SCREAMS FROM MA THAT WHY I DO NOT PRESENT MYSELF PROPERLY LIKE A GIRL. AND EVER SINCE RUNNING 2 BUSINESS...

3) I AM ALWAYS IN A RUSH FOR TIME NO MATTER HOW EARLY I WAKE UP. HENCE I 'DEVELOPED' A 25 MINUTES MAKE UP ROUTINE SO THAT I WILL NOT MESS UP MY APPOINTMENTS.

Okay, with all the mentioned disclaimer I can write the blog post up. IF in any case I have done anything wrong with the 'make up step by step' theory, pardon me. I am just trying to get the most using the least time.

It all happened a couple of days ago when I was highlighted by customer that she will never be able to wake up and look fresh and presentable for work. Another highlighted to me (a while back) that how come I can look presentable and never seemed to take too much effort on make up. I thought about it and decided to just tell you girls step by step on how I managed to get all these done in 25 mins. I did HESITATE for a while because I am embaressed to show my bare face on the internet with possibly hundreds of people reading this post. I was also ashamed as I am not a professional and STIL wanna give 'tutorial?' Then I thought, 'Heck, my intention is genuine and I am not hurting anyone so why not?

Okay, take a breather girls... a photobomb on selfies taken using natural lights and no photoedittig.

left: Bare faced, out from the bathroom.
right: I put on eye concealer around my eyes and used a brush to put on foundation that I got from Make Up Forever.
Their HD foundation is good!

I put on eyeliner and I tend to let my 'tips' fly to make my eyes look bigger

I added eyeline on the bottom of the eyelids and added eyeshadow. I do blend the colours well so that it wont look 'choppy' I use the Naked Palette by Urban Decay. SUPER!

I added darker hues at the outer of my eyelids and put on falsies. The falsies I use daily are from short to long for a natural effect. I prefer to look natural than to look like wayang-ish


I do contour my face to make myself look more 3-D and not like a flat bread. I use Make Up Forever's contouring palette

left: my face is done!I will sprage 'All Nigher' from Urban Decay to make sure my make up stays the whole day  right: I do a quick blow dry on my hair. TADAH! i am done and I can head out.

before and after. not that difficult right?

The bottom line to getting good make up results is using the right products and using the right tools. I either ask friends who are in the make up industry for advice or I just walk up to any sephora staff for help. Tell them your budget and the best they can offer to you with your request. sometimes they can even give you addtional tips!

Ok ladies! All done in 25 mins!




Wednesday 30 October 2013

KAYLENE: NEW NEW NEW STOCKS!!

Finally after 3 weeks of waiting as well as anticipation, NOVEMBER collection is finally up! Yippies! The goodies are expected to be in shop tomorrow and we really couldnt resist, we just HAVE TO show you the peeks! There are SOOOO many new stocks! Unbelievable!

First up, we have outer wear! Cardigan, blazers, crop jacket and lacy cardigans... we max love them!







 Then we have cocktail style dresses that suits that Dinner and Dance you need to go or the wedding dinner that you would like to dress up in!





We heard you too skirt lovers!! These skirts are so cute! Ahoy! time to rock in those cute skirts!




 We also have tops too! We managed to grab some yummy pieces from Hong Kong and take note! In very limited quantity!



This is a SUPER DUPER cute long top!! LURVE~~~

Last but not least, We have denim Jumper!!!! In shorts and skirt too!

(Stocks will arrive on later date)

We have so much more new goodies coming right up! Canit wait for the photoshoot to be done and show it to you girls! Cant wait? You gotta pop by to shop!!!

Kayde

Thursday 24 October 2013

KAYLENE: Sneaks of the new BLAZERS

Hello peeps,

I have been so overhwelmed with work and new project these days and hence the neglect of the blog. :) Seems like it is getting on my nerves (literally as my whole body is aching, eyes r getting smaller n smaller)

Exciting things are happening and I have been busy putting things into place. (psst.. another feature on TV and this program is one of my dream being fulfilled that KAYLENE will be in this program) and we are all rushing production to make things happen. Meetings now seem end later n later and after meetings, I have to zoom into another project. YES some of you have seen via instagram (@kayleneonline #kayleneonline.. come follow us!) that we are launching a new line soon. JEWELRY! More on that in days to come, okay I NEED TO STAY FOCUSED. Today's blog post is about blazers.


Here are the sneaks...







The blazers and cardigans are not your usual design which can be a little plain. These are softer and more feminine... A special highlight on the cream cardigan (which comes in blac) is that I find this design extremely elegant and pretty. This piece is very soft and very 'Nonya' isnt it? I love the fact that this is a FULL LACE cardigan which simply means that it is 'coolly'

What is your take on the designs? Of course, as usual, these are in extremely limited quantities. Do grab them before it is too late..

Love
K

Thursday 10 October 2013

Lets give back to the society!

 What a hectic week! I havent been able to post much on blog because I have been busy doing some 'household cleaning' for KAYLENE and well as for The Plus Mannequin. I am constantly out, sourcing fabric that are imported from Japan (yeah, you heard me right lady!) Getting ready for upcoming collections and in the midst of preparing for Chinese New Year 2014 (gasp for air!)

As usual, we plan ahead of time and Mr Ling and I were scratching our head on what we can do for the 6th birthday this coming December. After discussion with the team, we concluded that we should just give back to the society. Giving back to the needy aren't enough this time round as we thought, "Hey, KAYLENE making it to her 6th year in business is no small joke!" Thus, we decided to give back to our customers as well!

DRUMROLL PLEASE.....

click on the image
Yes girls, you saw it right! We are giving 25% off selected items! It is our way of thanking you in advance for supporting this meaningful cause.

We felt that we LEE AH MOOI was still the best option for this donation drive. Take note girls! KAYLENE will not be accepting cash or food donations from customers. We will use portions of the total sales from 1st October to 30th November 2013 to buy requested food (We will speak to the director on what type of food he would like to receive) We forecast that this is going to be a much bigger scale than last years and we hope you can pop by and help us out in this cause! We will tabulate the list of names who had came by to purchase from KAYLENE and we will present your names to the director of LEE AH MOOI and express your kind intentions to them.

See you girls at shop! Let's do our part for this wonderful cause!

xoxo
K



Thursday 26 September 2013

KAYLENE: and its BACK! LUVEES.. byebye Chub rub!


Finally! After the 1st successful batch of Luvees in shop, the stocks have been finally replenished but this time is extremely limited quantities as the supplier does not have enough stocks as this FABULOUS product is selling extremely extremely well in various continents. So, now the question is this, " What is Luvees all about? What is the big hype huh?" For those who haven't own Luvees and has stocked up (yup, we have customers buying their 4th, 5th pieces ) I will tell you! If you ask me, this is defnitely a Must-Have in every girls wardrobe! Okay before I start, let me ask you;

Have you ever felt discomfort or pain in between your thighs and causing you so much embaressment? Have you just wish that there is something you can do to prevent this pain?

What you are experiencing is that you have 'chub-rub', abrasion in between the thighs or most in the USA will call it chafing.

Chafing

From Wikipedia, the free encyclopedia
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Chafing can refer to:
 (info taken from wikipedia.org)

If you are nodding your head now or raising your hands, you will be pleased to know that KAYLENE is the first to bring in Luvees to Singapore (this is the 3rd batch.. you can figure how good the product is) Luvees is made of high quality lace and polyester sewn like a shorts or tights for you to slip it in. The Lace although soft and smooth, it has holes that allows your skin to 'breathe' It is extremely comfortable and the lace doesnt itch you at all! Luvees prevents abrasion and many had feedbacked that you may not even feel its existence after wearing for a while!

When I was younger, I didnt know why I had this problem, I was embarassed and awkward, friends and collegues asked me why I didnt wanna hang out with them. I really couldnt bring myself to tell them that I am in pain. Sometimes the pain is manageable, sometimes, it swells so bad till I needed 2 days for it to heel. Almost every time I go out, I make a little mental note to try my very best to not have this horrible pain.

Dont laugh girl! its true story and have never told anyone about this (now EVERYONE knows~) When I found about this product, I immediately contacted the founder of Luvees and she was so kind to sell this fabulous product in Singapore. The rest is history and since then, I have religiously been wearing Luvees whenever I go out for a long day. During holidays are a confirmed must have as I tend to walk alot for sightseeing. Abrasion in between my thighs should be the LEAST problem you need to face.

We are please to launch Luvees again! In 2 colours, white and black, only this tim in limited quantities and sizes. We do not have the full size set this time round. Finally we can say good bye to chub rub! And Yeay-ness to putting on the new dress you just bought!

I am Kayde and I am a plus size blogger

Thursday 19 September 2013